Thematic analysis that reveals the unknown unknowns

Find what you didn't know to look for. Patented technology

150+ Enterprises trust Clootrack

Recognized for exceptional user satisfaction on G2.

What makes us unique ?

Data-driven taxonomy

Uncover every theme with automated and unbiased, unsupervised detection.

Zero manual setup

No keyword lists or complex configuration needed

Layered theme analysis

Actionable and back traceable to verbatims.

Accuracy - 94.5%+

Decide with confidence. No risks of hallucinations

Supports 55+ languages

One solution for all your global markets

Works for any segment size

From niche markets to broad categories - no limitations

double quote

“There are many issues with respect to customer experience that most people in the company understand, but there are many issues which only a few people or none understand. Clootrack was able to identify the issues that really mattered to customers."

double quote

Sourabh Das

Chief Manager - CX

Highly recommended on G2

Struggling to track evolving customer needs?

Why does Clootrack's theme analysis stand out?

Clootrack

Performance and efficiency
Batter and power capacity
Value and pricing
Weight and size
Usability

Level 1 Themes

Other Tools

Insert chart with following themes
Performance, Battery, Pricing,
Quality, Accessories

Clootrack

Efficiency
Charging
Failure
Compatibility
Connectivity
Indicator
Quality

Level 2 Themes

Other Tools

Quality
Charging

Clootrack

Does not charge
Short life
Fast depletion

Level 3 Themes

Other Tools

Issues with charging

Aspect mesh to theme discovery technology

100% coverage through advanced pattern analysis

Aspect mesh to theme discovery technology

Exhaustive opinion and aspect extraction

Every insight traced to original comments

Exhaustive opinion and aspect extraction

Read the latest from Clootrack

Wagner reduced returns and improved Net Promoter Score

Wagner Plus Clootrack Tie

A banking major reduced user churn in 3 months

A banking major reduced user churn using Clootrack’s AI

A PE firm save 188+ hours during due diligence

Clootrack insights save 188+ hours during due diligence

Discover the unknown unknowns today

Frequently asked questions (FAQs)

How does your AI analyze data without using keywords?

Negative frameNegative frame

Our patented algorithm uses advanced AI to identify patterns in unstructured data. Instead of relying on keywords, it first identifies different opinions, creates what we call an "aspect mesh," and then groups these aspects into themes. The whole process is semantic-based and powered by Large Language Models, which means it understands context and meaning rather than just matching words.

You claim 94.5% accuracy - how do you measure that?

Negative frameNegative frame

We maintain a "golden dataset" that we use as our benchmark. During analysis, if the system isn't confident about its output, it flags that content for our team to review, which helps us track and verify our accuracy claims.

What's the hierarchy of themes - Level 1, 2, and 3?

Negative frameNegative frame

It's pretty straightforward - Level 1 themes are the broadest categories at the top, with Level 2 and 3 providing increasingly detailed subcategories.

Can I create my own themes, or is it all automated?

Negative frameNegative frame

You've got flexibility here - you can either upload your own list of themes to track or modify our existing categories to better fit your needs.

What kind of data can this tool analyze?

Negative frameNegative frame

We're pretty versatile - we can handle both text and voice data in unstructured formats, plus structured data like numbers and categories. The source doesn't matter as long as it's in a format we support.

What's the minimum sample size needed for reliable results?

Negative frameNegative frame

For solid thematic analysis, we recommend at least 30 samples per theme. That said, our platform can still identify themes with fewer samples - you'll just want to take those results with a grain of salt.

How quickly can I get results?

Negative frameNegative frame

It depends on how much data you're uploading at once - could be just a few minutes or might take a couple of hours for very large datasets.

Can you integrate with other customer feedback tools?

Negative frameNegative frame

Yes, definitely! Check out details here.

Do I need to clean up my data before analysis?

Negative frameNegative frame

Nope! Our platform handles all the preprocessing and cleaning automatically.

How long does it take to get up and running?

Negative frameNegative frame

Anywhere from a couple hours to about two weeks, depending on your data sources and any security assessments your company needs to do.

How well does it handle non-English content?

Negative frameNegative frame

Pretty well, though not quite as accurately as English. For English and Latin-based languages, we hit 94.5%+ accuracy for theme analysis and 96.5%+ for sentiment. With other languages, we're around 92% for themes and 95% for sentiment.

Can I analyze content in multiple languages at the same time?

Negative frameNegative frame

Absolutely! You can analyze multiple languages simultaneously, and we'll give you the results all in one language.