We were looking at the personal care market to understand the motivations of Brand Switch in the category. What I liked about Clootrack is the smartness: it picks the right conversations and reviews for the analysis unlike a lot of tools I have used. There are zero invalid conversations.

I was looking for a company that could help me to answer questions in research in a much more authentic fashion, rather than going around with a questionnaire to people and asking them questions. This whole concept of getting into emotions and tonality of the emotions is definitely unique.

A bunch of data nerds you want in your team. Clootrack brings data clarity to today’s complex user ecosystems. Clootrack hunts down data lead insights truly valuable for brands.