Blogs

Do you remember the movie "Erin Brockovich"? The inspiring true story of a determined legal assistant who took on a billion-dollar corporation and won? She's the embodiment of the power of data-driven decision-making, and she's here to teach you how to harness that same level of passion and precision within your own organization.

Are you ready to dive into the world of sportswear customer experience? Grab your running shoes and get ready to explore the latest insights and key takeaways from our CX See Why show! We're about to uncover the secret sauce that makes one sportswear brand the customer's absolute favorite over others in the market.

Just like the formidable barriers between different characters' abilities in the movie, these silos create walls between departments within a company. As a result, they obstruct the smooth flow of vital information, hinder cooperation, and hamper the delivery of a superior customer experience and services.... Interestingly enough, the animated film “The Incredibles” holds a hidden gem, offering a unique and inspirational analogy that resonates with a significant challenge in the corporate world. This challenge revolves around the existence of seemingly invincible structures called organizational silos...

Ahoy, mateys! Have you ever sailed on the treacherous seas of the business world? If so, you know that one figure stands tall, guiding the ship towards success. No, I'm not talking about Captain Jack Sparrow. We're talking about none other than the Chief Executive Officer, also known as the almighty CEO.

for businesses who want to improve their Customer Experience Management (CEM or CXM) . They need to work hard and efficiently to provide top-notch customer experience.

Just as Pixar's award-winning film "Inside Out" delves into the importance of understanding emotions to navigate through life, businesses too need to decode their customers' emotions. This ability to grasp the emotions and sentiments of customers is crucial, enabling businesses to drive better performance. It is here that understanding and managing Voice of the Customer (VoC) programs play an essential role.

Join Mark Zuckerberg on his quest to turn the world of 'friend requests' into a lucrative business venture as he applies customer-centric data analytics to innovate various business functions.

Nowadays, it’s all about customer experience. It is that final piece of the jigsaw puzzle that drives people to make buying decisions. For 32% of customers, even a single case of poor experience is enough to abandon a business.... If you have the same product as your competitors – or even slightly better – but fail to create outstanding experiences, that may tip the scales, and not in your favor. This is why everyone is now after ways of building unique and amazing CX to attract and retain customers through various customer experience programs that, unfortunately, do not work in 100% of cases .