The rising population of the Indian middle-class consumers and the added ease of shopping from direct selling has created a tremendous shift in spending patterns of consumers. Indian consumers are shopping products that are aimed at the improving lifestyle, high-quality brands, wellness products, international vacations, health products and many other luxury products. To stay ahead of the competition curve, direct selling product manufacturers need to constantly find factors that delight their consumers by offering innovative products.
Think of the last time you had a snack. Was it yesterday or just few hours ago or it could even be right now while reading this report? Snacking is emerging as an alternative to a full-fledged meal. Consumers, who are busy, find it easy to snack at intervals, replacing the full-fledged meals. But what are the factors that are motivating a consumer to reach out to snacks?
The Internet of Things has made our lives smarter, but would this be possible without a secure wifi router? Many still use traditional antivirus to scan some of the devices, there is an increasing trend of relying on the router as a line of defense against online threats.
What do your customers expect to see in a smartphone? With the constant changes in technology, its hard to predict with accuracy. But with the help of online customer conversations, it is possible to note the customer expectations and to observe the emerging trends. Here you will able to see a couple of features for smartphones that may become the focal points for development in the near future.