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Car Rentals in Europe: Understanding the Key Drivers of Customer Experience

October 23, 2018

Car Rentals in Europe: Understanding the Key Drivers of Customer Experience

Understanding the requirements of the car rental customers in itself could be the start to create a remarkable customer experience. Car rental brands should gear up to refine and redefine the customer experience they provide. To win the race of providing exceptional customer experience, companies need to stretch beyond their normal customer feedback and look deeper into what customers have to say. In this report, we bring out the expectations of the customers which were expressed in their online conversations about car rental companies in Europe.